books
Best Marketing and Business Books in 2022
Here are five star marketing or business books I have read in 2022.
- Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement
- by Martin Kihn, Christopher B. O’Hara
- Rework
- by Jason Fried, Heinemeier Hansson
- Competitive Advantage: Creating and Sustaining Superior Performance
- by Michael E. Porter
- Zero to One: Notes on Startups, or How to Build the Future
- by Peter Thiel, Blake Masters
Best Marketing and Business Books in 2021
Here are five star marketing or business books I have read in 2021.
- Account-Based Marketing and Sales: How to Improve Lead Generation and Sell More by Targeting the Companies That Will Grow Your Business
- by Chris Golec
- The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies
- by Chet Holmes, Jay Conrad Levinson, Michael E. Gerber
- SuperFreakonomics: Global Cooling, Patriotic Prostitutes and Why Suicide Bombers Should Buy Life Insurance
- by Steven D. Levitt, Stephen J. Dubner
- The 5 Levels of Leadership: Proven Steps to Maximize Your Potential
- by John C. Maxwell
- The First 90 Days: Critical Success Strategies for New Leaders at All Levels
- by Michael D. Watkins
- Competitive Strategy: Techniques for Analyzing Industries and Competitors
- by Michael E. Porter
- Everyone Communicates, Few Connect: What the Most Effective People Do Differently
- by John C. Maxwell
- A Whole New Mind: Why Right-Brainers Will Rule the Future
- by Daniel H. Pink
- Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution and More
- by Donald Miller
- The Secret Code of Success: 7 Hidden Steps to More Wealth and Happiness
- by Noah St. John, Jack Canfield
- When: The Scientific Secrets of Perfect Timing
- by Daniel H. Pink
- Good Strategy Bad Strategy: The Difference and Why It Matters
- by Richard P. Rumelt
- Never Split the Difference: Negotiating As If Your Life Depended On It
- by Chris Voss, Tahl Raz
- The Personal MBA: Master the Art of Business
- by Josh Kaufman